Till Watch BLACK
Why it is a must-have
The ‘Till Watch Black is the latest new “cool” watch from Projectswatches. It’s a watch that “speaks” to you visually.
April 2018 Selection by
Every month, discover a selection of the world's finest products, curated by Fubiz.
Till: the relationship between now and then.
Telling time is about more than numbers–it’s about the relationship between now and then.
Till explores this relationship–so it’s not just 10:50, it’s “Ten Till Ten.” It’s not merely 12:30, it’s “Half past Twelve.”
Yet the words we use to tell time have never been reflected on a watch. In our digital age, this useful language is starting to disappear.
Digital watches change the way we view time–presenting it as linear rather than cyclical–distancing us from the very nature of time, which, like the earth’s trip around the sun, is repeated every day.
So don’t just read the time, tell it.
With ‘Till Watch Black: the watch that tells you the time the way you’d tell it.
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For 30 years The Markuse Corporation/Projects has dedicated itself to celebrating the role architecture and design play in our daily lives. From its very first watches, designed by icons of twentieth century architecture, Projects has brought a new face to the telling of time. Each year brings new designs for an ever-evolving market.