Extra Normal

by Normal
210 €

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February 2019 Selection

Every month, discover a selection of the world's finest products, curated by Fubiz.


The Extra Normal range approaches the purest expression of a minimalist timepiece, but things are not quite so simple.
A subtle effect is taking place as elusive numbers pass in and out of view with the progression of time. The hour hand is actually a disk making up the watch’s face. Its hand-shaped window exposes the numbered dial underneath.


Movement: Japanese Miyota 2035
Battery: SR626SW (3 year lifespan)
Accuracy: -10 / +20 second / month
Water-resistance: 3ATM (30 m / 100 ft)
Dimensions: Ø32 x 8 mm / 1.26” x 0.32”
Weight: 35~50 g / 1.23~1.76 oz
Crystal: Flat Tempered Mineral Glass
Warranty: two year guarantee

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In 2006, product designer Ross McBride created Normal as a venue to express his own aesthetic, and thoughts on design. Raised in the United States, and living his entire adult life in Japan, Ross has been greatly influenced by pioneering mid-century American design, as well as the Japanese sense of minimalism, and craftsmanship.